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Whole Foods created a frenzy last summer with Anya Hindmarch's I'm Not a Plastic Bag and they're looking to do it again this summer with Lauren Bush's Feed Bags.
Small problem: the bags aren't nearly as cute.
Anyhow, the Feed bag will be sold at all Whole Foods locations, as opposed to the I'm Not a Plastic Bag tote which was nearly impossible to buy unless you were on AH's waiting list or waiting in a 6 hour line at Whole Foods in New York City.
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